Payal Lal

Director, Marketing and Communications


Payal joined American Society of Employers in April of 2018 and serves as the Director of Marketing and Communication functions. In this role, Payal is responsible for the brand marketing, marketing communications, digital marketing, lead generation, and PR functions.

Payal began her career as an Electrical Engineer at Ford Motor Company and General Motors and transitioned into Marketing at McKesson Corporation. Payal has held Marketing Director roles in companies like ProQuest and Mango Languages. Prior to joining ASE, Payal served as a Marketing Consultant focused on Marketing Strategy, Digital Marketing Solutions, and Marketing Analytics.

Payal has a Masters in Electrical Engineering and an MBA in Marketing, both from the University of Michigan.

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American Society of Employers

Victor Park West
19575 Victor Parkway, Suite 100
Livonia, MI 48152

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Phone: (248) 353-4500
Fax: (248) 353-1224